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The source details a personal account of leaving a stable job in the U.S. to start a Mexican food business in India. It describes the initial challenges and adaptations needed to succeed in a new market, highlighting the process of scaling the business from a single location to a multi-city chain. The author also shares lessons learned about resilience, localization, and community in the context of building a successful food enterprise against various odds, including a global pandemic.
By Adidas WilsonThe source details a personal account of leaving a stable job in the U.S. to start a Mexican food business in India. It describes the initial challenges and adaptations needed to succeed in a new market, highlighting the process of scaling the business from a single location to a multi-city chain. The author also shares lessons learned about resilience, localization, and community in the context of building a successful food enterprise against various odds, including a global pandemic.

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