From Specs to Stories: Cherise Lakeside's Podcasting Adventure!

"A lot of architects are rather introverted as well, so it takes some work to pull that out. And for me, my win is, did I get you out of your shell to share your passion for what you do for a living and what you create?"

• Cherise Lakeside

About the Guest:

Cherise Lakeside is a seasoned Senior Spec Writer at RDH Building Science. With a rich career path spanning construction, architecture, and building science, Cherise has acquired a profound understanding of the design industry. She has been actively involved in teaching and mentorship, notably being a long-time instructor for the Construction Specifications Institute Education Program. In addition to her professional work, Cherise is the host of the detailed podcast produced by ARCAT, where she shares her industry insights and engages in deep discussions about architectural design and project execution.

Episode Summary:

In this episode of the Zweig Letter Podcast, host Randy Wilburn sits down with Cherise Lakeside, a notable figure in the architecture and design sector. With a career that began unexpectedly in high school, Cherise narrates her journey from administrative roles to becoming a respected spec writer and public speaker in the industry. She emphasizes the importance of mentorship and shares her experiences with speaking engagements and the impact of social media on her career. This episode offers listeners a compelling narrative about career evolution and the diverse paths within the architectural industry.

Cherise Lakeside discusses her unexpected foray into the world of podcasting as the host of the detailed podcast on ARCAT. Initially hesitant, Cherise embraced the opportunity and has since relished the engagement with various experts in the field. Her podcast focuses on sharing knowledge and offering practical insights, making it a valuable resource for professionals in the design world. Throughout the conversation, Cherise highlights the importance of authenticity and connection, which resonates deeply with the podcast's growing audience of listeners seeking technical and inspirational content.

Key Takeaways:

• Career Evolution in Design: Cherise Lakeside shares her unique journey within the architectural industry and the benefits of exploring cross-disciplinary opportunities.
• The Power of Mentorship: Emphasizing the significance of mentorship, Cherise elaborates on her teaching ventures and the impact of guiding the next generation of design professionals.
• Insights into Podcasting: Learn how Cherise transitioned to becoming a podcast host, her strategies for engaging conversations, and the benefits for both mentors and mentees within her content.
• Industry Impact: The detailed podcast serves as an educational platform, addressing real-life challenges in architecture and offering detailed insights that encourage positive changes within the industry.
• Networking and Collaboration: The episode highlights how developing relationships through conferences, social media, and podcasting can lead to substantial professional growth and brand elevation.

Chapters:

• 00:03 - Introduction to the Zweig Letter Podcast
• 02:49 - The Journey of Shareese Lakeside: From Receptionist to Spec Writer
• 14:15 - The Importance of Mentorship in the Design Industry
• 21:32 - Mentorship: A Two-Way Street
• 25:56 - The Journey of Speaking and Podcasting
• 36:25 - The Beginnings of a New Adventure in Podcasting
• 44:36 - Starting a Podcast: Overcoming Challenges and Misconceptions
• 45:33 - The Value of Consistent Content Creation
• 57:22 - The Path to Spec Writing: A Student's Journey
• 59:10 - Exploring New Opportunities in Architecture

All this and more on this episode of the Zweig Letter podcast.

Links referenced in this episode:

Email Cherise Lakeside

Website ARCAT

Detailed Podcast

Facebook

LinkedIn

YouTube

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We highly encourage you to listen to the full episode to gain deeper insights into how AI is poised to revolutionize the design industry. Stay tuned for more enlightening content from the Zweig Letter podcast, and make sure to subscribe for regular updates!

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