Flexibility is emerging as one of the most vital and misunderstood elements of Europe’s future energy system. As renewables scale at unprecedented speed, volatility in the grid is growing, creating both challenges and opportunities.

In this episode of AFRY on Strategy, we speak with Christoph Gardlo, COO and co-founder of Esforin, one of Europe’s most innovative players in the flexibility space. Christoph shares his journey from corporate energy markets to entrepreneurship and explains how Esforin helps industrial and commercial consumers monetise their flexibility through AI-driven trading and digital platforms.

From the rise of intraday optimisation to the role of batteries, industrial demand response, and regulatory shifts across Europe, we explore why flexibility is no longer optional, it’s essential. Christoph also reflects on the company’s growth story, the lessons of building a start-up to rival incumbents, and why putting the customer at the centre is key to success in an industry often dominated by policy and technology

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