Isshy (as only I can call him) is a real true friend and gem who I met during my days in the advertising business. I sat down with him to talk kicks, chicks (not really it just rhymed and Ishy is happily taken) and how he built his career in the social media space. Ish dropped A LOT of heat for y'all and you may need to digest this in two parts, but its worth it. Enjoy!