Before social media feeds and instant highlights, if you wanted to know what happened in Northern Michigan sports, you opened the paper—and chances are Jeff Peek had the story. For years as Sports Editor at the Record-Eagle, Jeff had a front-row seat to the victories, heartbreaks, characters, and communities that define sports in this corner of the world.

These days, he’s still telling stories—just from a slightly different lane—as a writer with Hagerty, where the culture of cars and the people behind them takes center stage. In this episode, we talk about journalism, the evolution of storytelling, the magic of local sports, and why the best stories—whether on a field or behind a steering wheel—always come back to people.

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