Dear BLK CEO

From Vision to Scale Through Strategic Planning with Devonée Thaxton


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Welcome back to another great episode of the Dear BLK CEO Podcast.

No strong house is built without a firm foundation, and starting a business is no different. Devonée Thaxton is nearing 6-figures on this very principle. Devonée is the CEO and Founder of ProSAvvy Strategic Performance Agency, an agency dedicated to helping female entrepreneurs grow and scale their business through tailored strategic planning. She is a certified online business manager, operations specialist, digital marketing maven, and ‘kickass implementer.’ Devonée is a firm believer in strategy first, implementation later, and she’s here today to impart some of that strategic expertise to the way we do business. 

If you want to see your vision not only to become a reality, but to grow exponentially, then tune in with me and Devonée as we dive deep into implementing strategic planning as a foundation for scale.

From Vision to Scale Through Strategic Planning:

[00:01 – 05:39] Opening Segment

  • I welcome the Devonée Thaxton to the show
    • Bio 
  • Devonée talks about the importance of planning
    • What are you doing now
    • Where do you want to go 
  • Important items to have during the startup phase
    • Content planning 
    • Know who you are and what you’re providing 

[05:40 – 18:56] From Vision to Scale Through Strategic Planning

  • How Devonée built out her vision 
    • Aligning herself with a servant’s heart
    • Making organization out of chaos 
    • Build dreams through operations
  • The pivot away from the corporate world 
    • Having an overlap
    • Hitting savings goals 
  • Don’t approach your goals with a scarcity mindset 
    • Add up your privileges 
    • You can’t go wrong with planning 
  • Staying in alignment with what you want 
    • Who do you want to be?
    • What do you want to give the world?
  • Growing your business from the lens of revenue 
    • Knowing your worth
    • Steadily raising rates 

 

  • Book your free consultation at: The Kas Company

 

[18:57  – 28:59] Creating the Foundation for Exponential Growth 

  • Finding your clients 
    • Avoiding ads 
    • The power of networking 
    • Building out your team first
  • How Devonée planned out her Scale
    • The importance of delegation 
    • Thoughts on hiring a contractor 
  • Next steps for ProSavvy and how it can benefit you
    • Building out VIP sessions 
  • Devonée’s interview nomination

  [29:00 – 32:28] Random Round

  • Who is your dream client? 
    • Oprah and her operations team
  • Stereotype about African American culture?
    • That black owned business are cheap
  • Loophole to create success
    • Hire people to do things for you
  • Final words 

      

Tweetable Quotes:

“If you’re always working from a servant's heart you will find more people who may need more help and you provide what you can that aligns with you.” - Devonée Thaxton

“I love making organization out of chaos… I love taking a vision and dream and going, ‘that is awesome! I have fifteen questions…’” - DevonéeThaxton

Resources Mentioned:  

  • ProSavvy Services

Reach out to Devonée on Instagram and LinkedIn. Make sure you check out https://www.prosavvyas.com/ if you want to grow, scale, and soar as an entrepreneur. 

LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.

 

Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.

 

You don’t have to be anyone other than who you are to be a world-class CEO!

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Dear BLK CEOBy Karl Sona

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