In this episode of the Identity Work Podcast, Emma Wood, an executive coach, shares her journey from the wine industry to consulting and ultimately to coaching. She discusses the importance of people in the workplace, the challenges faced by entrepreneurs, and how to navigate identity in relation to work. Emma emphasizes the need to focus on desires rather than societal 'shoulds' and explores the balance between finding and creating meaningful work. Her insights provide valuable guidance for anyone seeking fulfillment in their career.

Key Takeaways

• The importance of people in work cannot be overstated.
• Like coaching for Emma, creating more meaningful work often feels like a natural progression.
• Awareness and acceptance are key to navigating career changes.
• Desires can serve as a blueprint for what we are meant to have.
• Focusing on what energizes us leads to greater satisfaction.
• The 'shoulds' in our lives create unnecessary pressure.
• Finding meaningful work involves both luck and active creation.
• It's essential to loosen attachment to outcomes for better performance.
• Coaching can help individuals discover their true desires. 

How to Reach Emma

https://www.linkedin.com/in/emmamwood/ 

https://caterpillarcollab.com/ 

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