The FTC just hit the nation's largest apartment manager with a $24 million settlement for hiding rental fees, then one week later sent warning letters to thirteen property management software companies—not the landlords, the software itself—saying their systems might be systematically preventing accurate pricing. This happened six weeks after Zillow and EliseAI launched AI chatbots that handle rental inquiries in over fifty languages, and EliseAI's support docs about disclosures were quietly updated in February and are now completely blocked with 403 errors. Nobody's confirmed whether EliseAI got one of those FTC warnings, but the timing is absolutely wild—and the precedent is clear: if your algorithm helps hide fees, you're liable too.