The Privacy Enforcement Podcast

FTC v. Easy Health Care (2023)


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In this episode, I discuss the 2023 FTC District Court complaint issued against Easy Healthcare.


Topics discussed in this episode:

1. The risk of mistakenly sharing sensitive health data with AppsFlyer and Google Analytics with "App Custom Events."

2. The risk of collecting and sharing "Non-Resettable Identifiers."

3. Compliance with the "Health Breach Notification Rule."


Link to FTC enforcement action: https://www.ftc.gov/legal-library/browse/cases-proceedings/202-3186-easy-healthcare-corporation-us-v




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The Privacy Enforcement PodcastBy Christopher Smith