Garth Heckman 

The David Alliance

[email protected]

Fear not…

The media sells fear…

1. Increased Engagement: Fear is a powerful emotion that can drive audience engagement. When people feel scared or anxious, they are more likely to pay attention to news stories, click on articles, or watch videos. This increased engagement can lead to higher viewership, listenership, or readership, which can translate into more ad revenue.

2. Sensationalism and Clickbait: Fear-inducing headlines and stories can be more sensational, making them more likely to be shared and clicked on. This can help media outlets increase their reach and attract new audiences. Additionally, fear-based content can be used to create clickbait headlines, which can drive traffic to websites or social media pages.

3. Agenda-Setting: Media outlets can use fear to shape public opinion and influence policy decisions. By focusing on certain issues or threats, they can create a sense of urgency and prioritize them in the minds of the public. This can put pressure on politicians and policymakers to address these issues, even if they may not be the most pressing or important problems facing society.

3 ingredients for fire

Fuel - crisis 

Heat - uncertain times

Oxygen - Fear

Fuel - crisis - Fear not… welp… there goes the fuel. No need to worry about a fire without fuel.

Heat - uncertain times - If you live your life daily for Christ… there are no uncertain times. He is in control who prays daily to the father… because the father is in control. 

Oxygen - Fear - this is what you breathe and its what others breathe. When you live with fools you live foolishly… when you live with those who fear… they breathe oxygen into your fear making it hotter and hotter…

Do you remember the scene in Castaway with Tom Hanks when he is trying to make a fire… he is rubbing a stick numerous ways and is just about to give up when the stick cracks open leaving basically a canal for air to get into and wa-la fire! 

There are any cracks in your life where you let others speak fear/oxygen into your life… it will cause the fear to grow and grow…

And don’t forget what does fire do - only two things. Destroy and purify. If you trust God then the fear of this world will only purify your walk even more… and if not… it will destroy the peace that you have.