This episode features an interview with Volney Spalding, Vice President of Revenue Operations at Templafy. Templafy is the next-gen document generation platform that automates all business document creation across organizations to activate and protect brands. In his role, Volney drives operations across go-to-market channels to ensure growth and success across Templafy. With over 20 years of experience in the SaaS industry, he's gained extensive knowledge of Sales Strategy, Operations, and Enablement, working with organizations such as Salesforce, SAP, Invoca, and more.

In this episode, we talk to Volney about creating an even playing field across your go-to-market teams, the blocking and tackling of selling, and enhancing your sales velocity.

Guest Bio:

Volney Spalding is the Vice President of Revenue Operations at Templafy, the next-gen document generation platform that automates all business document creation across organizations to drive governance, efficiency, and ultimately business results. In his role, Volney drives operations across go-to-market channels to ensure growth and success across Templafy. With over 20 years of experience in the SaaS industry, he's gained extensive knowledge of Sales Strategy, Operations, and Enablement, working with organizations such as Salesforce, SAP, Invoca, and more. In addition to his work at Templafy, Volney also teaches a RevOps course with SaaSy Sales Leadership and is an MVP in the Modern Sales Pros community.

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Guest Quote

“I think a lot of SaaS companies have realized how important it is to have an operational machine supporting the sales effort because consistency across the team, access to data and insights, as well as, as much as we try to maybe hold back on the proliferation of the tools and the tech stack, it's just so important to have people there with some experience that can build with a strategy as opposed to simply, responding to requests in the organization without really knowing what direction to take the entire thing.” - Volney Spalding 

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Time Stamps:

**(05:13) - Investing early in the tech stack

**(07:49) - How does Volney organize a revops team?

**(13:30) - RevObstacles 

**(18:45) - RevOops Moments 

**(20:35) - ToolShed 

**(39:50) - Quick Hits 

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Sponsor:

Rise of RevOps is brought to you by Qualified. Qualified’s Pipeline Cloud is the future of pipeline generation for revenue teams that use Salesforce. Learn more about the Pipeline Cloud on Qualified.com. 

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Links 

• Connect with Volney Spalding on LinkedIn
• Connect with Ian Faison on Linkedin
• Check out the Templafy's Website