Welcome to Episode 48 of the Future of Pickleball Show! In this episode, Paul Olson is joined by Lee Zellweger, president of InPickleball Media. They talk about the evolution of media in the pickleball space, the potential of growth of pickleball events on broadcast TV, and a Stephen Colbert pickleball special that brought in new fans to the sport. We also discuss community, social, and health aspects of playing pickleball and Lee gives his predictions on the future of pickleball.