Future Tech Banker is hosted by Alec Crawford, Eric Cook, and Jack Hubbard. Together, they bring deep experience in banking, digital strategy, risk, business development, and industry leadership. The podcast explores the trends, technologies, and ideas shaping the future of community banking, with conversations focused on innovation, growth, leadership, customer experience, and the future of the industry. This podcast is sponsored by Verapath, WSI, and Saint Meyer & Hubbard. Podcast production and sound engineering are by Troutman Street Audio. You can find them on LinkedIn.
This episode of Future Tech Banker features two highly experienced banking and technology leaders and co-hosts of the show: Jack Hubbard and Eric Cook. They share pro tips for sales, conferences, and marketing as a bank or an individual at a bank. Jack Hubbard is a veteran banking consultant who has trained more than 80,000 bankers over his career and is widely known for expertise in sales, relationship banking, and leadership development. Eric Cook is a former banker turned digital and AI advisor who works extensively with community banks on digital transformation, AI adoption, marketing, and LinkedIn strategy.
Main Takeaways
- AI adoption in banking is primarily a leadership and cultural challenge rather than a technology problem. Eric Cook compared today’s AI concerns to the early resistance banks had toward social media and digital marketing adoption.
- Conferences create major career and networking opportunities when attendees intentionally prepare beforehand, connect with new people, and avoid isolating themselves with coworkers.
- Emphasize disciplined follow-up after conferences, including sharing learnings internally, engaging attendees on LinkedIn, thanking organizers, and turning conference insights into actionable plans for the bank.
- Community banks should proactively use digital tools like LinkedIn, QR codes, AI transcription tools, and social media content creation to maximize conference value, strengthen thought leadership, and improve follow-up.
- Human interaction and in-person relationships are becoming more valuable in the AI era. Despite rapid advances in AI, the hosts argued that conferences, spontaneous conversations, and personal relationships remain irreplaceable.
Mentioned on the podcast:
Indiana Bankers Mega Conference — https://www.indianabankers.org
WSI — https://www.poweredbywsi.com
Verapath — https://www.verapath.com
Alloy Labs Alliance — https://alloylabs.com
Graduate School of Banking — https://www.gsb.org
Marketing AI Institute — https://www.marketingaiinstitute.com
LinkedIn — https://www.linkedin.com
Plaud Note — https://www.plaud.ai
Social Media Marketing World — https://www.socialmediaexaminer.com/smmworld
MAICON (Marketing AI Conference) — https://www.maicon.ai
JP Nichols — https://www.linkedin.com/in/jpnichols
Alec Crawford — https://www.linkedin.com/in/aleccrawford
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