March 11, 2022

Future Work Recruitment

43 minutes

Dan Smolen explores future work recruitment with Russell White.

Russell is a veteran executive recruiter who is based in London.

For years, he supported candidate development for top brands in digital marketing, insights, and social media.

But, in the wake of the pandemic, Russell remade and rebranded his firm as Future Work.

Now, along with core executive search services offered, Future Work partners with Pimento to help enterprising talent join a community of professionals. As Future Work members, people acquire skill and knowledge that they need to find and do meaningful, purposeful work.

In a wide ranging discussion, Russell:

Describes the transformation of his recruitment firm to Future Work. Starts at 4:21

Explains the meaning of Future Work. Starts at 10:05

Conveys his brand’s WHY, and the sense of community enjoyed by members. Starts at 16:33

Advocates for the role of professional leadership. Starts at 21:49

Speaks to his role as an avatar for candidates and community members that he wants to attract to Future Work. Starts at 35:16

In stating the value of future work recruitment, Russell says:

“Our whole proposition of Future Work, what we want to do, is to create a recruitment company with purpose.”

About our guest:

Russell White has been an executive recruiter for most of his professional career. Yet, he is also widely known around the globe as “Retro Russ,” presenting 1970s Disco music on Delite Radio. Russell earned a Bachelor of Arts with Honors in Business Studies from Middlesex University. He lives and works in London, England.

EPISODE DATE: March 11, 2022

Social media:

– LinkedIn

– Twitter

– Website

– Delite Radio (Retro Russ)

– MixCloud (Retro Russ)

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