FuturePrint Podcast

FutureThink Ep #5 - The Importance of Face-to-Face Events, Digitalisation and Sustainability with Claude Membrez, CEO - International Exhibition Centre, Geneva Palexpo


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Claude Membrez is CEO of the International Exhibition Centre, Palexpo, in Geneva, Switzerland. 

In this episode Claude talks about the return of Live events and the amazing programme of events and exhibitions that are returning to the venue. He explains How and Why the venue is attracting more visitors than ever before. He also discusses the ‘drop off’ in interest in Digital and Virtual events as people are happy to travel and to meet again, but recognises the digital marketing mix has evolved - as Palexpo have invested in delivering a more digital service to clients. 

He also highlights some of the innovations that Palexpo are focused on - including their commitment to Sustainable electricity and energy from Solar panels, as well as offering measurement of an organisers carbon footprint.

  • Connect with Claude Membrez on LinkedIn
  • Connect with Frazer Chesterman on LinkedIn
  • Visit the FuturePrint website

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FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events.

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