What does your business stand for?

What’s your purpose.

We start here because without this, without setting your compass to your north, you’ll be wandering and lost in the wilderness with no map.

And the analogy is that the long sessions you’re sitting on your couch doing the thumb scroll looking at everybody else’s instagram, wishing that their reality is your reality is like throwing away your GPS and attempting to make it from Texas to New York. If you don’t have a plan that’s set by you, you’ll find yourself on somebody else’s journey, and scratching your head about why it doesn’t feel right, or “is this all there is in life?”

This episode is all about your business heart and core.