GA Bartick teaches people how to sell an underappreciated skill with very general applications. GA wrote a book called Silver Bullet Selling and in this conversation we talk about
- how small organizations should scale their founders
- Has sales changed over time
- What is different about your industry?
- How to make an emotional connection
- How insurance is different!
- Big ticket vs small ticket sales
- Sales books are exemplary training manuals. How to teach, how to train?
- Is sales training generating results? How do we know?
- Do we hate practicing sales more than anything else?
- Does sales training change your life?

Show notes at:
https://notunreasonable.com/?p=7336

Twitter: @davecwright
Surprise, It's Insurance mailing list
Linkedin
Social Science of Insurance Essays