Meaningful, Measurable Marketing

GA4 Is Here, But Don't Expect Big Changes


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Google recently deployed Google Analytics 4 (GA4) to better comply with privacy laws and user demands, but at Data Dames, we don't think things will be much different. In this podcast episode, we explain why. Topics include:
Individual vs. group tracking
AI and machine learning
GA4 set up
Search engine business models
What Are We Drinking?
Bent Tree Coffee from Kent, Ohio. Locally roasted, Ethiopian Gugi is our favorite. Honorable mention to Great Lakes Brewing Company for its Conway's Irish Ale.
Small Business Shoutout
Lighthouse Ministries in Canton. They are deeply embedded in the community they serve and are starting Bethel University (BU) Canton. 
What are we learning? 
Annalisa: reading Golden Gates: Fighting for Housing in America 
Jen: trying out Clubhouse app
...more
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Meaningful, Measurable MarketingBy Data Dames Marketing