Never Been Promoted Podcast with Thomas Helfrich

Alex Thoric joins the podcast to discuss his journey from college dropout to successful entrepreneur in digital marketing. As the co-founder of Building Income on Demand (BID), Alex helps service-based businesses streamline client acquisition through lead generation and automated systems, empowering them to build consistent revenue.

About Alex Thoric:

Alex Thoric is the co-founder of Building Income on Demand, a platform that provides marketing and lead generation coaching for local service professionals, including gyms, spas, real estate agents, and more. Based in Montreal, Canada, Alex has transformed his interest in sales funnels and digital marketing into a full-fledged business, helping service-based businesses optimize their client acquisition processes.

In this episode, Thomas and Alex discuss:

• Building Income on Demand
  Alex explains the purpose of BID, which combines coaching and mentorship to help local service professionals automate lead generation and client acquisition. His platform focuses on building systems that allow small businesses to attract and convert clients consistently.
• From College to Entrepreneurship
  Alex shares his transition from college to the digital marketing world. Initially frustrated by traditional marketing methods, he found his calling in digital lead generation, eventually leaving school to start his first marketing agency.
• Effective Marketing Strategies for Service Businesses
  Alex discusses his approach to helping local businesses differentiate themselves in competitive markets. Through targeted ads and short-form video content, he builds “know, like, and trust” with potential clients, which is then leveraged to convert leads into loyal customers.

Key Takeaways:

• The Importance of Focus
  Alex emphasizes focusing on one social media platform and building expertise there, rather than spreading resources too thin. For B2B services, he recommends prioritizing LinkedIn as a powerful tool for organic reach and lead generation.
• Low-Budget Advertising Tactics
  For businesses on a budget, Alex suggests starting with $5 a day on Meta platforms (Facebook and Instagram) to reach the target audience. He uses content that provides value rather than hard-sell tactics, creating engagement without high upfront costs.
• Learning from Failure and Resilience
  Drawing from his own experiences of trial and error, Alex encourages entrepreneurs to learn from setbacks and refine their approach. He highlights that successful marketing requires persistence, adaptation, and ongoing learning.

"The key to success isn’t doing everything—it’s focusing on one thing and doing it well." — Alex Thoric

CONNECT WITH ALEX THORIC:

Website: https://www.buildingincomeondemand.com/
LinkedIn: https://www.linkedin.com/in/alex-thoric/


CONNECT WITH THOMAS:

X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/hovienko | https://www.facebook.com/neverbeenpromoted
Website: https://www.neverbeenpromoted.com/
Instagram:

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