Manage Better with Anshuman Tiwari

Games Customers Play - Conversation with Ramesh Dorairaj


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In this episode Ramesh Dorairaj, author of Games Customers Play, explains the four quadrants of understanding how buyer-seller relationships work. Intertwined with anecdotes and concepts Ramesh brings to life the complex world of what customers say and more importantly, don't say.

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Manage Better with Anshuman TiwariBy Anshuman Tiwari

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