Real Time Strategy is back — just in time for the fall release season! TriplePoint account director Nick Shepherd joins Kaitlyn Red Wing and Sam Mosher to break down Gamescom Opening Night Live 2022 and where it stands in a landscape dominated by first-party showcases. Then the crew digs into Nick’s PR experience and how PR changes when working in house, with tech startups, when supporting ongoing games, and more!

Timecodes:

0:00 - Intro (Sports Metaphors, Chargers vs. Rams)

4:33 - Getting to Know Nick (Favorite Games, Fantasy Authors)

10:11 - Gamescom Opening Night Live 2022 Announcements

15:22 - Where Does Opening Night Live Stand Amongst Other Showcases?

33:02 - Nick’s Career from Tech Startup PR to Star Citizen to TriplePoint

43:12 - Tech PR vs. Gaming PR

46:28 - In-House PR vs. Agency PR for Video Games

51:29 - Advice for Understanding PR

54:13 - PR for Ongoing Games