I had the privilege of speaking with Jonas Wagner, Partner and Managing Director at Berylls by AlixPartners, and Niklas von Weihe, CTO and Co-Founder of FULLY AI. We delved into the potential of Generative AI in the automotive industry, exploring Jonas’s market-level perspective on current strategic approaches, value drivers, and organisational learnings. Niklas provided a deep dive into fully AI-driven solutions, sharing use cases, lessons from product development, and applications in platforms like Meta. Together, we charted short-, medium-, and long-term outlooks for Generative AI, offering recommendations for Product Managers and Chief Data & AI Officers striving to harness its power.