Future of Beauty Unfiltered

Gen X Unpacked: Can Your Brand Afford to Overlook Them? - Special Edition FOB Panel discussion - Ep28


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In this special episode of Future Of Beauty Unfiltered, we're continuing the conversation around Gen X - their habits, wants, needs, etc. - with a panel of industry experts from our recent Future of Beauty event.
Listen along as we're joined by Tina Backhouse, General Manager of Theramex, Sarah Carolides, Head of Nutrition at Zooki & Myriam Welsh, Managing Director UK & Ireland at Guinot, as we try to understand more about who this often-overlooked generation are, discuss what brands can do to engage this consumer and explain exactly why ignoring them could be a costly mistake for your brand.
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Future of Beauty UnfilteredBy The Pull Agency