Gen Z just dropped some serious wisdom on all of us. Their top three restaurants blew my mind. Not because of what they picked. But because of what it reveals about what actually matters to customers. Chick-fil-A hit number one. Yeah you heard that right. Not McDonald's with tens of thousands of locations. Chick-fil-A with just 2,300 restaurants. And all the political bullshit that surrounds them didn't matter one bit. Because Gen Z gets it.Chick-fil-A at number one shows us something incredible. They have what I call checkpoint systems. Rhythms with their customers. You talk to four different people by the time you get your food. Each one focused on making your experience better. And at the end they don't say thank you. They say "My pleasure." Those two words change everything. Because it's not just transactional. It's relational. Here's what every business owner needs to understand. Politics don't pay your bills. Customers do. And customers want to feel taken care of. They want consistency. They want to know you give a shit about their experience. If you don't have a customer journey planned out. If you don't create incredible service. If you don't build the right atmosphere. If you don't treat people right. They will find someone else who does. Period. Gen Z just proved that service beats everything else. Even political opinions. Even convenience. Even price sometimes. Way to go Gen Z. You know what it means to go ALL IN on what actually matters.

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