The other day I was chatting with an acquaintance of mine who is responsible for generating leads for many of his clients. He brought up an idea that I’ve been implementing already, but hadn’t really intentionally thought through.

He asked me how I was using events to generate leads.

Events are a great place for building relationships, networking, and making honest asks. This face-to-face time and opportunities for connection are moments you don’t want to squander.

So today, ask yourself, how are you using events to generate leads for yourself and your business?

Find more tips and ideas for success at Creative Marketing Brief.