835: Generate 100+ Listings per Year via Print Advertising with Oleg Bortman

Print advertising used to be a staple in the real estate industry, but is it still effective with today’s digitally driven consumers? Broker Oleg Bortman says yes, and his sales are proof that print ads aren’t just viable, they’re extremely effective. Thanks to a heavy focus on print advertising and postcards, Oleg’s team sold 150 homes last year. On today’s show, Oleg breaks down the print-advertising process and explains what it takes to make it work. Oleg also shares several other old-school methods for generating business, gives recommendations on real estate software, and more.

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