When you're starting out in real estate or any business, lead generation is vital to learning. Getting leads isn't possible without consistency and a good marketing plan. Learn how to budget, market, and fund a marketing plan in today's episode. Join your host Jeff Rutkowski and his guest Bob Lachance on how to generate leads in real estate. Bob is the founder and CEO of REVA Global LLC and is the host of the Friday Coffee Break Unfiltered Podcast. Learn all about marketing and how it can generate leads—from direct mail to the old fashion way of door knocking. Learn Bob's marketing strategy and get inspired to make yours.