The article examines the competitive advantage gained by banks adopting generative AI. BBVA's and Commonwealth Bank's successful implementations demonstrate significant improvements in efficiency and fraud reduction. While the technology presents complexities, substantial productivity gains are evident, as supported by a Harvard study.

The author argues that embracing generative AI is a crucial step for banks to maintain a competitive edge and foster innovation. This forward-thinking approach positions these organizations for future success in the rapidly evolving technological landscape.

This article is also available in English on my Medium page, «It’s a no brainer: banks that use generative AI will have the edge«