Host Bryn Hexemer takes a critical look into today’s most influential brands and their marketing tactics.  Bi-weekly episodes spotlight a new brand with guest appearances including the brand ambassadors and influencers, experts in the marketing field, and academic professionals. 

This podcast will analyze the strategies today’s most popular brands are using to entice Gen Z as consumers. In season 1, Bryn will explore brands in the food and beverage industry, retail space, and the cosmetic industry. Podcast available on all platforms.