In this episode of Media Minds, host David Wolf welcomes Keegan Zoller, founder of VC Solutions, a marketing company specializing in geofencing strategies. Keegan discusses his journey from upstate New York to starting his business in Tampa, Florida, influenced by his grandfather's teachings on the freedom of choice. He delves into the specifics of geofencing, the importance of understanding your audience, and common mistakes companies make in marketing. Keegan also touches on his role as president of the Brian Martin Foundation and shares his core values of family, faith, and integrity in conducting business.