Office Hours by DTC School

George Passantino and Ofek Arush: Building the World’s First Jitterless Coffee Brand | Office HoursEp. 12


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On this episode of “Office Hours,” host Richie Mashiko talks with George Passantino and Ofek Arush, who are the founders of Quokka Brew, the world’s first jitterless coffee. George and Ofek are both recent UC Berkeley alumni. George and Ofek built Quokka Brew while at Cal and have achieved a lot in the short time since starting Quokka. On this episode, we talk about why they started a jitter-less coffee brand, how they developed their product with no food science background, their student ambassador army of 100+, retail and how they have been transitioning to DTC.

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Office Hours by DTC SchoolBy DTC School