The Junior Mafia talks to Howatson+Company Planning Director, Georgia Pritchard. We unpack the branding phenomenon that is Barbie, the marketing brilliance of Taylor Swift, feminism, pop culture, and why rich people are now popular culture's biggest enemy.

The Junior Mafia talks to Howatson+Company Planning Director, Georgia Pritchard. We unpack the branding phenomenon that is Barbie, the marketing brilliance of Taylor Swift, feminism, pop culture, and why rich people are now popular culture's biggest enemy.

The Junior Mafia talks to Howatson+Company Planning Director, Georgia Pritchard. We unpack the branding phenomenon that is Barbie, the marketing brilliance of Taylor Swift, feminism, pop culture, and why rich people are now popular culture's biggest enemy.

Georgia Pritchard, Planning Director, Howatson+Company

Dom Hickey, Chief Strategy Officer at Howatson+Company, and Rachel Tucker, Associate, Brand Momentum at Sayers talk to the brilliant creative minds shaping the future of advertising and marketing. The junior mafia in adland.

Business

Marketing

Dom Hickey, Chief Strategy Officer at Howatson+Company, and Rachel Tucker, Associate, Brand Momentum at Sayers talk to the brilliant creative minds shaping the future of advertising and marketing. The junior mafia in adland.

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Georgia Pritchard, Planning Director, Howatson+Company

Georgia Pritchard, Planning Director, Howatson+Company