Before you send that email – ask yourself, “Am I being authentic?” It’s easy to send the same generic email to everyone on your prospect list. But this probably isn’t the most effective approach because you’re not being authentic.   We sat down with Gerard Compte, CEO of <a href="https://findthatlead.com">FindThatLead.com</a>, to talk about how being authentic in prospecting can supercharge your results and help you build solid relationships.

Before you send that email – ask yourself, “Am I being authentic?” It’s easy to send the same generic email to everyone on your prospect list. But this probably isn’t the most effective approach because you’re not being authentic. We sat down with Gerard Compte, CEO of FindThatLead.com, to talk about how being authentic in prospecting can supercharge your results and help you build solid relationships.

Before you send that email –&nbsp;ask yourself, “Am I being authentic?” It’s easy to send the same generic email to everyone on your prospect list. But this probably isn’t the most effective approach because you’re not being authentic. &nbsp; We sat down with Gerard Compte, CEO of <a href="https://findthatlead.com" rel="noopener noreferrer">FindThatLead.com</a>, to talk about how being authentic in prospecting can supercharge your results and help you build solid relationships. &nbsp;

Gerard Compte on Authenticity in Prospecting

The B2B Revenue Executive Experience is a podcast hosted by Cory Cotten-Potter, who dedicates each episode to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace. Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.

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Gerard Compte on Authenticity in Prospecting

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