Most artists think getting signed starts with sending demos.

In this episode, Jay Hardway explains why labels usually come later, and why DJ support, strong music, and real-world proof matter more than just chasing inboxes. We also get into free downloads, Spotify strategy, pitching tracks, genre choices, and what beginner DJs should focus on.

Timestamps

(00:00) Intro

(01:00) Artist Coaching retreat

(05:30) Ultra and live set culture

(15:28) Borrowing gear and creativity

(17:29) Sending your music to artists

(18:10) Choosing your genre

(31:32) How to get signed

(33:45) Free downloads and Spotify growth

(38:38) Radio edit vs extended mix

(44:55) Should you pitch unfinished music?

(49:12) Beginner DJ tips

(51:08) Set structure, loops, and transitions

(54:53) Why DJ support matters

(01:02:07) Why every track needs its own sound