Vinnie Potestivo is an Emmy® Award-winning Media Advisor who grows personal brands & founder-led companies by scaling content distribution, brand visibility, & media reach. Faysal Kharraz, a curious man who just likes to ask questions and finds joy in learning something new no matter what the topic is. Vinnie and Faysal meet to discuss the power of social media in helping you and your business get more discoverability. They try to go over some of the common mistakes that people do and misconceptions that people have about social media that could be hindering their success in creating a strong brand for themselves.

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