Entrepreneur Conundrum

Get Organized for Good: Stop Swiss Cheese Cleaning

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Lisa Woodruff is the founder and CEO of Organize 365 and host of the Organize 365 podcast (24M+ downloads). A former teacher with a PhD in applied psychology, she's the author of six books, including her newest release, Escaping Quicksand.

Key Discussion Themes

  • Why cleaning up isn't the same as organizing — and what "Swiss cheese organizing" quietly costs you
  • The declutter → organize → productivity cycle, and why analog comes before digital
  • Perfectionism vs. excellence, grace, and the internal shifts behind staying organized
  • Self-funding a PhD to research whether organizing systems improve executive function

    • Listener Takeaway

    Organization is a learnable skill, and the most durable changes are internal. Aim for excellence instead of perfection, focus on the spaces that stay organized, and just start.

    Guest Website

    organize365.com

    Connect with Lisa

    • Instagram: instagram.com/organize365
    • Book (Escaping Quicksand): escapingquicksand.com
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