Jeff and Steve are back on their own sides of the Beyond Local podcast booth. This week LSEO Creative Nick Bukofski joins them for another edition of "Get to Know LSEO." It's your week-by-week, intimate introduction to the team behind Beyond Local. Nick's a photographer and graphic designer. He's also the youngest member of our team who just finished college. So, of course, expect a healthy dose of playful ribbing in this week's episode over how young he is. There's also an Easter egg reveal of just how young Steve is. Stay tuned to the end to hear Nick's wizened approach to graphic design for marketing. In a nutshell, business leaders should clearly describe their preferred results before hiring a marketing agency. That way the team can steer creative content toward those results. Great idea, Nick! And they say youth is wasted on the young.