Figuring out what direction you want your business to take can be daunting – that is until you realize there is no right or wrong choice. There’s only the choice that’s best for you. In this episode, you’ll learn how Heather Zara built her own video production company by listening to the voice inside.

Zara Creative has gone from producing wedding videos to working with big national clients. Heather will explain how she’s grown the business by creating content that inspires action.

As a leader, Heather had to establish the right values so she could build the right team. You’ll find out how to create a culture based on an ecosystem instead of an “ego system.”