What's the difference between authors who land national media and authors who stay invisible? It's not talent — it's PR. In this episode, USC-trained publicist Jasmine Bloemhof (aka Jazz) pulls back the curtain on what real PR looks like for authors, why you don't need a massive national stage to see results, and how her BLOOM Method™ takes experts from invisible to undeniable.

Jasmine has secured 1,500+ media placements and generated over 1 billion media impressions for her clients across TV, podcasts, and national outlets. In this conversation, she breaks down:

✨ How she got started in PR and what 20 years in the industry has taught her

✨ What PR actually is — and what authors get wrong about it

✨ The BLOOM Method™ framework, step by step

✨ Whether you need a national stage to make PR work for you

✨ Can you really do your own PR? What that takes — and where most authors get stuck

✨ The real difference between DIY PR and bringing in a publicist

✨ Why visibility isn't vanity — it's stewardship of the message you're called to share

Jasmine's BLOOM Inner Circle is a 6-month cohort that includes her signature framework, live coaching, monthly pitch reviews, and a guarantee: your first media placement within 60 days, in writing. Founding spots are limited and close June 30 — the next cohort doesn't open again until January 2027.

👉 Book your free Clarity Call with Jasmine here: https://calendly.com/jasminebloemhof/discovery-call

Connect with Jasmine:

🌐 https://bloomintothespotlight.com

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