What’s your process for content creation? A lot of creatives struggle to answer, because they feel like writing is intuitive. 

But when you’re trying to land a new client and they ask about your process, you can’t just say, “I don’t know how I do it. I just do it.” That doesn’t help them understand what you do, and it definitely doesn’t convince them to hire you.

Labelling your writing as purely intuitive is a mindset block. Try thinking of it this way: you’re not just good at writing. You’re good at the process of writing.

In this week’s episode, we’re discussing the importance of getting your creative process out of your head.