Will Kirby is joined by Jon Salmon. Jon's had a successful career, creating an award-winning production studio, is a pioneer of live-streaming from festivals, and co-founded branded entertainment agency Byte Entertainment. 

He is also a passionate mental health campaigner, something driven by his own experiences, losing his father to suicide as a teenager, being sectioned in the late 90s, then hiding this fact from his friends for nearly 20 years, until another suicide made him reassess