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Getting Back to the Mountaintop After the Uniform with JR Butler
What happens when the uniform comes off…and no one tells you what's next?
On this episode of Point of Impact, Aaron Hale talks with JR Butler, Founder & CEO of Shift Group.
JR built Shift Group to help veterans and former athletes break into business careers without getting filtered out by outdated hiring systems. He believes the traditional resume reduces real people to lifeless bullet points, and that better tools and better storytelling create better opportunities.
The conversation covers what transition is really like, why confidence follows discipline, and why starting over with humility is not a setback. It's the path forward.
If you're figuring out your next move, this episode will help you rethink how to present yourself, how to aim your skills, and how to climb the mountain a second time.
0:00 Intro
02:24 Losing identity after the uniform
4:23 Why the resume is broken
10:32 Coaching, discipline, and doing the work
26:11 You are Tom Brady (but you still start at the bottom)
33:05 Culture fit beats credentials
37:40 What's next for Shift Group
41:47 Countdown to Impact
Resources Mentioned:
🌐 Shift Group https://shiftgroup.io
Shift Group on socials: https://www.youtube.com/@shiftgroup_hq https://www.instagram.com/shiftgroup_hq/
📚 To Sell Is Human – Daniel Pink https://amzn.to/49yCZ0Z
📚 The Qualified Sales Leader – John McMahon https://amzn.to/4jlL5xv
📚 The Power of One – Bryce Courtenay https://amzn.to/4jlPtMJ
Disclosure: Some of the links in these show notes are affiliate links, which means we may earn a small commission if you purchase through them (at no extra cost to you).
View all episodes
By Aaron Hale
5
107107 ratings
What happens when the uniform comes off…and no one tells you what's next?
On this episode of Point of Impact, Aaron Hale talks with JR Butler, Founder & CEO of Shift Group.
JR built Shift Group to help veterans and former athletes break into business careers without getting filtered out by outdated hiring systems. He believes the traditional resume reduces real people to lifeless bullet points, and that better tools and better storytelling create better opportunities.
The conversation covers what transition is really like, why confidence follows discipline, and why starting over with humility is not a setback. It's the path forward.
If you're figuring out your next move, this episode will help you rethink how to present yourself, how to aim your skills, and how to climb the mountain a second time.
0:00 Intro
02:24 Losing identity after the uniform
4:23 Why the resume is broken
10:32 Coaching, discipline, and doing the work
26:11 You are Tom Brady (but you still start at the bottom)
33:05 Culture fit beats credentials
37:40 What's next for Shift Group
41:47 Countdown to Impact
Resources Mentioned:
🌐 Shift Group https://shiftgroup.io
Shift Group on socials: https://www.youtube.com/@shiftgroup_hq https://www.instagram.com/shiftgroup_hq/
📚 To Sell Is Human – Daniel Pink https://amzn.to/49yCZ0Z
📚 The Qualified Sales Leader – John McMahon https://amzn.to/4jlL5xv
📚 The Power of One – Bryce Courtenay https://amzn.to/4jlPtMJ
Disclosure: Some of the links in these show notes are affiliate links, which means we may earn a small commission if you purchase through them (at no extra cost to you).