Getting mass media coverage for self published books is really, really tough. As a former trade newspaper editor for 15 years, I share why that is, and provide tips for making points with media.

Blog: How to Get Media Coverage for Self Published Authors and Books http://hub.me/aofEW

YouTube video: https://youtu.be/i5L6QdbMIqM

Timestamp show notes (click timestamp to view segment on YouTube):

0:14​ The challenge of getting media coverage for self publishing

0:39​ Why editors don't want your press release

2:52​ Why reporters and editors aren't interested in doing stories on you and your book

4:20​ Do paid newswire services help get media coverage?

5:51​ Why you should write your press release in the 3rd person

6:17​ Does having media connections help get coverage?

7:36​ Pitch a story, NOT your story

8:20​ Social media is media you control

8:41​ Don't be yesterday's news

9:13​ How to connect with Heidi