Burke AllenListen to the replay of GuestMatch's Chief Media Strategist Burke Allen, as he interviews FOX NEWS contributor Will Bower. Talking points: * The #1 thing television and radio producers are looking for in a guest * 3 things you have to know before going on national television * The biggest surprise he faced on FOX AND FRIENDS * What NOT to do while on radio or television * 5 qualities media professionals tell Will over and over they crave in guests