Elfie Chan founder of Noctilume, discusses her journey from working in architectural design to starting her own business. Noctilume provides strategy consulting services to creatives who need help with the business side of their ventures. She shares her experience of being laid off from Twitter and how it led her to start her own business. Elfie discusses the importance of workplace strategy in creating environments that positively impact behavior and performance. We discussed her strategies for staying focused and productive, including finding enjoyment in tasks through prioritization. She emphasizes the importance of taking the first step and learning through experience.

Noctilume: noctilume.com/

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