Convos

Getting to Yes by Roger Fisher


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Getting to Yes is a guide for negotiating agreements in a way that focuses on the interests of all parties involved, rather than solely on their positions. The authors, Roger Fisher and William Ury, present a "principled negotiation" approach that emphasizes understanding the other side's point of view, generating creative options for mutual gain, and using objective criteria to reach a fair outcome. The text provides concrete examples and strategies for addressing common challenges in negotiation, including managing people problems, inventing options, using objective criteria, and recognizing and dealing with power imbalances.

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ConvosBy Convos Media