Meet Hannah Ida, a highly skilled nurse practitioner and aesthetic injector with over 15 years of experience in healthcare. Originally from Kansas, Hannah began her career at KU Med and St. Joseph Medical Center before transitioning into aesthetics in 2020. She specializes in correcting filler placement and enhancing areas like the lips and jawline, and her passion for continuous education has led her to advanced training with Allergan. Hannah also contributes as a trainer for new injectors, attending numerous trainings each year to ensure she provides the highest standard of care to her clients.

On today’s episode, Hannah shares her journey of starting over after leaving her Scottsdale business to re-establish Ida Esthetics in Kansas City. We talk about the emotional challenges of building a clientele from scratch, the importance of continuous learning in the esthetics industry, and the impact of social media in growing her practice. Plus, we dive into how networking with local businesses and word-of-mouth marketing played a key role in her success, as well as a pivotal conversation that inspired her to pursue her business independently.

Hope you enjoy!

0:00 - Introduction

1:37 - Transitioning business

6:28 - Building a new business from scratch

9:42 - Challenges and rewards of running a business

15:37 - Navigation the aesthetics industry

26:52 - Building a personal brand in a new area

35:01 - Networking and building relationships

43:20 - Overcoming self-doubt and embracing your success

48:33 - Future goals and aspirations

48:47 - Final thoughts and encouragement