Before diving into methodology or technology, every organization must answer one fundamental question: why do we exist? In this episode, we explore how defining a clear organizational why aligns leaders across finance, sales, operations, and IT. From connecting cloud projects to enterprise goals to putting yourself in others’ shoes, we discuss how a shared purpose builds stronger buy-in, closes communication gaps, and ensures transformation projects drive real value.

Watch the full episode here: https://youtube.com/live/Rn17PNFgS44?feature=share

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