Swish is the CEO and Co-Founder of Trufan, a UN Youth Ambassador, 3x TEDx Speaker, LinkedIn Youth Editor, consultant to Fortune 500 brands and venture capitalists, and the list goes on. A true jack of all trades, he has built a multi-hyphenate career across the board with many roles with an emphasis on social capital.  Trufan serves as a social intelligence platform that helps brands activate grassroots communities made up of super fans and micro-influencers. Their mission is to convert consumers from people who just buy to advocates who buy in.  We talk to Swish about how he built his personal brand from the ground up, the power of networking and how it led him to meeting his idol (and many of ours) in Gary Vee. We also lean in on his experience as a serial entrepreneur to understand how brands can leverage social audience to grow and scale.   We hope you enjoy this conversation! Get ready to get motivated!