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For our first recording in the city of Abuja, I meet with Xoxa Icha, founder of Asah Bara, a brand that is more than just into art and craft but into telling the African story. Xoxa speaks to me candidly about her unwavering faith in God and how it ties into her purpose of what she does with Asah Bara. We also talk about how the company has grown and the many giant strides its taken since its inception.
For our first recording in the city of Abuja, I meet with Xoxa Icha, founder of Asah Bara, a brand that is more than just into art and craft but into telling the African story. Xoxa speaks to me candidly about her unwavering faith in God and how it ties into her purpose of what she does with Asah Bara. We also talk about how the company has grown and the many giant strides its taken since its inception.